Thursday, October 02, 2008

Bringing viewers home

So CBS' Katie Couric hit it big with her Sarah Palin interview. But, as Bill Carter of the New York Times reports, way more people saw that on YouTube than on CBS news, and that night's newscast was far from a hit.

In another sign of the reach of the Web, more than half the people who saw “Saturday Night Live’s” recent skits featuring Tina Fey as Sarah Palin watched the sketches saw them online.

The Times story notes that “SNL” skit was streamed more than 4 million times on NBC.com, and viewed in full more than 600,000 times on YouTube.

While there may be other factors at play, to me that shows that NBC web presence worked better than CBS' in drawing an audience, that NBC was better prepared to reap the gains from its content online.

Wednesday, October 01, 2008

More on those 60 sites

I went back over the 60 sites in 60 minutes presentation Ryan Pitts of Spokane presented here last week. (At Cragin's urging I am typing this out so you can peek at it at your discretion, rather than holding a meeting and making you listen to me go over/puzzle them.)
There are some very cool and free tools here. I put asterisks next to the ones that have some applications for us, things we might be able to use. Among them, something that would allow us to present live video from a cell phone, a tool we could use to for free to make our own desktop widgets and something that stitches together wide-angle photos into huge scrollable images.
But at the same time, this exercise underlined for me that we need one tool, or one set of tools, not a zillion things taped together that we have to remember how to use fresh each time. (See next post for the full list. I can't figure out how to attach the dang doc.)

Land o' links

From Ryan Pitts’ 60 links in 60 minutes:

Social networking
Personal
Virb A place that lets you put all of the things that make you you – photos, videos, blogs – in one place. So you can find friends (and friends can find you). More specifically, VIRB° is our vision of a social community - done right. A website that combines you, your interests, your friends and the things you like with music, art, fashion, film and more. Stay connected with your friends. Find new music. View and upload good videos, photos and more.
Topical
Newsvine
Dopplr online tool for frequent business travellers.
Cork'd The simple way to review and share wine.
Fuelly Fuelly is a site that lets you track, share, and compare your gas mileage. Simply sign up, add a car or motorcycle, and begin tracking your mileage. By recording and analyzing your mileage, you can see how much money you can save with small driving changes. You can also see how your mileage compares with EPA estimates and the mileage of other drivers using Fuelly. Tips and a discussion forum also offer ways to save. The site is free to use, so sign up to start tracking your miles today.

Make your own social networks
Ning
***Wiggio Tools for organizing a group; send mass text messages, voice messages and emails; keep a shared group calendar that will send you text message reminders; survey your entire group and get their responses as they answer; share folders; set up free conference calls and web chats; keep a shared favorites folder

Sharing/recommendation engines
Links
Digg
Reddit
StumbleUpon
Delicious
Magnolia
Publish2 free journalist-vetted related links

Reviews
*** Yelp reader reviews of everything

Predictions
HubDub – make predictions on what the news will be

Music
Pandora
Last.fm (owned by CBS)
Muxtape (offline)

Self-publishing
Video

Vimeo Share videos in High Def
Viddler Share big video files, comment on individual frames
Jumpcut Edit your videos online

Photos

Slide make a slideshow (offers other social net apps. Created by PayPal founder)
Animoto turn your photos into MTV-style music videos
Mixed packages
Footnote (example)
VuVox (example) an easy to use production and instant sharing service that allows you to mix, create and blend your personal media – video, photos and music into rich personal expressions.
Widgets
Dipity (timelines) (example)
AdaptiveBlue makes customizable widgets
Grazr Merge and filter multiple feeds into a single stream.
****Sproutbuilder (example) create widgets for free. Great for news.
· Sites

Tumblr (example) Post anything. Tumblr makes it effortless to share text, photos, quotes, links, music, and videos, from your browser, phone, desktop, email, or hosted publishing platform
Communication/conversation
SMS-style
Twitter
Twitter search (#hashtags, trending topics)
Twitpic
Twittervision (on a map)
Twitterific (desktop)
Tweetscan (automatic feed)
TwitterFeed (automated posting)
Link shorteners
(tinyURL, bit.ly, is.gd)
Utterli Utterli lets you share text, pics, video and audio with your friends, even from your mobile phone.
Pownce Pownce is a way to keep in touch with and share stuff with your friends. Send people files, links, events, and messages and then have real conversations with the recipients.
Yammer What's happening at your company? Share status updates with your co-workers.
Comments
Backtype BackType is a service that lets you find, follow and share comments from across the web. Whenever you fill out the "Website" or "URL" field in a comment form when you publish a comment on a blog or other website, BackType attributes it to you. We give comment authors a profile featuring all the comments they've written on the Internet. If you don't have a website to use when you fill out comment forms, sign up and use one of ours.

CoComment coComment is a service for managing, powering and researching conversations online. When using coComment, you can keep track of your comments across any site, share them with friends, and get notified when you get a response. Have you ever posted comments or questions on articles and blogs and then forgotten where you've left them? By tracking your conversation with coComment, you can see all your comments on one page and get notified. You will never miss a response, and will always be part of your online conversations! If you're blogger or site owner, you can integrate coComment to power or track your conversations, while becoming part of the growing coComment community.
Video
Seesmic Join the video conversation (video blogs & comments)
Audio
Cinch Create your own live talk show which can be heard around the world without the need for fancy equipment or downloads.
Live
uStream Experience live video. In just minutes, you can broadcast and chat online with a global audience. Completely free, all it takes is a camera and Internet connection.
*** Qik (mobile) lets you broadcast video live on any website.
Mogulus Create live, scheduled or on-demand television in a single player widget. Mix multiple live cameras, video clips and overlay graphics in the Mogulus Studio. Get your own branded channel page with chat on mogulus.com.
Live.Yahoo.com It's easy to go live, all you need is a webcam.
CoverItLive (demo video) What SignOn uses for real-time moderated comments. Requires pre-pub approval.
Meebo merges top instant messaging services into one interface
Aggregation
Personal network
FriendFeed See the web pages, videos, photos, and music your friends are sharing from around the web. FriendFeed automatically picks up the stuff you share on over 40 web sites, like YouTube and Flickr. Discuss that great new TV show, that political editorial, or that hilarious cat video with the people you know.
Personalized topics
iGoogle Create your own homepage in under 30 seconds
Netvibes Netvibes is a free web service that brings together your favorite media sources and online services. Everything that matters to you — blogs, news, weather, videos, photos, social networks, email and much more — is automatically updated every time you visit your page.
Google Reader Get all your news and blogs in one place with Google Reader. With Google Reader, keeping up with your favorite websites is as easy as checking your email.
Bloglines browse your favorite websites on one page
Topical
Knox'd The latest headlines from the best of Knoxville. This is interesting, an example of a startup that could take a bite out of our business.
Hype Machine Follows music blogs
Search
Technorati Blogs and news presented by popularity.
Icerocket Blog searching tool (good for MySpace searches, too)
Odeo Odeo makes it easy to find, play and enjoy the latest audio & video from around the web. Discover great shows, subscribe to favorites, create playlists and share with friends. From comedy to cooking, entertainment to education, if it's online, it's on Odeo.
*** Spokeo Want to see something juicy? Spokeo searches deep within 40 major social networks to find truly mouth-watering news about friends and colleagues.
Spock The world's most accurate people search

Services
FeedBurner FeedBurner is the leading provider of media distribution and audience engagement services for blogs and RSS feeds. Our Web-based tools help bloggers, podcasters and commercial publishers promote, deliver and profit from their content on the Web. FeedBurner also offers the largest feed and blog advertising network
OhDon'tForget Send text messages through the web timed to release
RememberTheMilk An online to-do list, uses email, sms alerts, allows sharing
UmbrellaToday sends you a text message if you need to bring an umbrella
OpenCalais (Example) Adds tags to news stories to be used in semantic web apps. Bought by Thompson–Reuters.
GrandCentral (in Beta) GrandCentral doesn't replace your phones; we just link them together and help them do more. How do we do that? We give people One Number...for LifeTM - a number that's not tied to a phone or a location - but tied to you. With GrandCentral, you can be reached with a single number, answer a call at any phone you want, seamlessly switch phones in the middle of a call, and even know whether a call is important before you take it. Check your messages by phone, email, or online. Keep all your messages online for eternity. Record and store your phone calls (just like voicemail). Quickly (and secretly) block an annoying caller. Click-to-dial from your address book. Surprise your callers with a custom voicemail greeting. Forward, download, and add notes to your messages.
*** Cooliris (example, if Cooliris is installed) Allows you to sort a story by images. Transform your browser into a full-screen, 3D experience for online photos and videos.
Location-based/mobile
· Where you are
FireEagle Fire Eagle looks after information about your location. You can use web sites and applications to update your location, and then use that information all over the Internet. Tracks your current location. I don’t know why.
BrightKite Brightkite is a location-based social network. In real time you can see where your friends are and what they're up to. Depending on your privacy settings you can also meet others nearby.
Zonetag adds locations to photos taken and posted on Flikr
· Information about where you are
*** EveryBlock Adrian Holovaty’s new thing.
Mapquest Local
Outside.in Tracking news, views, and conversations in 11,860 towns and neighborhoods. You enter your location, it sorts out content related to that spot
"Where" app for phones WHERE™ is a location-based application chock-full of widgets that deliver essential information about what's around you. Are you looking for the hottest restaurants, jonesing for your next coffee fix, or running dangerously low on gas and need a cheap fill-up? Maybe you just want to connect with some friends. Whatever you're after, WHERE delivers the best in local information from Eventful, Yelp, GasBuddy, Zipcar, ShopLocal, Starbucks, Buddy Beacon® and more. See your places on a map, get directions and share locations with friends.

Further reading
· Pew Report overview: Key news audiences now blend online and traditional sources
· Porn passed over as Web users become social
· Slow reading counterbalances Web skimming
· Chicago Tribune does social media right
· Newspapers that Twitter: August numbers
· Current TV to Integrate Twitter into Presidential Debate Coverage
· Drudge Report: News Site That Sends Readers Away With Links Has Highest Engagement